the internship seeking activities you are doing
I sent in the second draft for my second internship with revisions from Tammy and signatures/info from the client. Hope to start work soon!
the internship work you are doing
Right now I’m working with the client of the first internship to make sure layout is going as planned/envisioned, and communicating with the client of the second internship to iron out the project scope for final approval.
the experiences you are having
Mostly just enjoying formatting the new website and struggling writing copy that sounds good–getting the message across in a concise matter.
mini tutorials or examples of work you did
This week I’ve experienced the mental road blocks involved in writing copy. Does this sound good? Is the phrasing okay? Are we informing the client accurately and clearly? There are plenty of considerations to take into account.
Some advice I can provide:
- Look back to the project scope. Think of the Mission Statement. Does your copy follow the mission you and your client signed off on? How about meeting the goals of your objectives?
- Consolidate as much data they have published already as you can. Even if they don’t have an existing website you can base your messaging off of, they may have a Facebook, Instagram, or Pinterest page that they have made their branding more clear on. This can help you make your messaging clear, too.
- Does an image say it better? A picture is worth a thousand… well, you know. But if you find yourself struggling to detail an aspect of a business, perhaps showing is worth more than telling through use of an image or a video.
- Fail early, fail often. If you’re stuck on a slogan, tagline, or key piece of messaging, it’s okay. Get the lead out and just write as much as you can come up with. Send the complete list to your client and narrow down winners.
- Communicate with your client for clarity. If you’re having real trouble, there’s only one place to go! Talk to your client as you go along publishing milestone versions of the website to avoid confusion or time-costly revision work.